This incredible video was part of a campaign by Ogilvy Chicago. The TV spot, for Morton Salt, won a Design Lion at the Cannes Lions festival. The work was an ambitious video, which calls on viewers to become a force for good in the world, and features the always-incredible video masters, […]
There is no more credible sign that hip-hop has taken over popular culture than the fact that rap is now considered a serious marketing tool for just about every brand you can think of. No longer confined to any ghetto, hip hop is pretty much as mainstream as it gets […]
How do you sell a bank to a generation that hates banks?
In my work as a writer, I do a fair bit of transcribing interviews. I do it manually, playing and rewinding like it’s the 90s. What I have found, when listening back and transcribing an interview, is the fascinating phenomenon of being able to really listen to the conversation again. […]
By Hagen Engler It might not seem that way, but South Africans are closer to understanding each other than we’ve ever been. Of course we abuse, hate and exploit each other too. But it was ever thus. Only now are we honest about it. SA Twitter, once a cosy clubhouse […]
“Darkness at the break of noon Shadows even the silver spoon The handmade blade, the child’s balloon Eclipses both the sun and moon To understand you know too soon There is no sense in trying As pointed threats, they bluff with scorn Suicide remarks are torn From the fool’s gold […]
Supermega, that most Jozi of Jozi rappers, was born in Cape Town, which makes him even more Joburg! He drops some bars on African consciousness, political awareness and that dope-ass Total in Bryanston. By Hagen Engler [This piece first appeared in The Note at the Red Bull Music Academy Weekender […]
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In my work as a writer, I do a fair bit of transcribing interviews.…Read More
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How to be white when you’re no longer centre of attention? When you no…Read More